SBI General expands its digital footprint with InsureMO platform, enabling daily issuance of over half a million bite-sized Insurance policies in India.


In line with SBI General’s vision of digitisation across customer journeys and processes, the Company has adopted a dynamic digital platform offered by InsureMO®, thereby making the digital buying journeys seamless and enabling lesser dependencies on Core Policy Administration Systems.

With InsureMO, SBI General was able to onboard Digital channels for its existing retail products at a faster pace and lower costs.

InsureMO platform is inherently built to handle large variations, velocity, and volumes needed to support an extensive product portfolio with its microservices based architecture. The wide variety of APIs and the configurability of the platform ensures faster time-to-market. Moderate CapEx and OpEx make such digital propositions more viable, sustainable and encourage incremental innovations across products.

Anand Pejawar, Dy. Managing Director, SBI General said, “We at SBI General, have always been at the forefront of digitisation. We are consistently strengthening our digital distribution networks / channels by working on systems and processes that support our extensive network of distributors, including Bank branches, coupled with an equally large product portfolio which makes it cost effective and sustainable. We meticulously choose and work with our tech partners to ensure that we provide our distributors and end use customers with the most effective, innovative latest state of art technology solutions through their preferred modes and platforms. Our partnership with InsureMO is one of such initiatives in this direction”.

“InsureMO is glad to be one of the pillars for SBI General in its growth trajectory focusing on digitalization. With our capabilities and efficiencies, we are also able to contribute with innovative approaches that further add up to SBI General’s digital proposition.” said Rajat Sharma, CRO of InsureMO.

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